The Really Good Email Awards 2025
Which emails stood out in 2025? The RGE Email Awards highlight standout campaigns & trends shaping modern email.
School is for learning
Delve into practical insights on crafting effective emails and find inspiration for your email marketing journey. Enjoy Feedback Friday videos for an informative exploration of the best practices in the field.
Really Good Articles & News
We know you're no half-wits so we set out to make our articles best in class showing you how-tos, how-comes, and helping you and our industry show off our best to the world.
What November emails tell us about trust, taste, and timing
Berry palettes, Power Move energy, cozy fall maximalism, and a welcome-series renaissance. November’s emails are telling a very specific story. Here’s what it means for your brand.
Mastering email accessibility: best practices and insights with Mark Robbins
Mark Robbins shows how accessibility failures break emails and how simple semantic fixes create clearer, more inclusive, higher-performing messages.
Mastering email marketing: strategies for exceptional customer experience
Hitting the Mark recap: Gavin Laugenie shares how top brands turn email strategy into real customer experiences through smart testing, storytelling, and design.
Is your email award-worthy? Enter the 2025 RGE Awards
Show us what made your inbox shine this year.
Communicating your brand values
Holly Hallam explores how human-centered storytelling and email design turn brand values into trust, stronger connections, and lasting customer loyalty.
Feedback Friday Videos
Oh my god y'all, it's FRIDAY. Every friday we have a new walk-through or interview of what makes the best of the best—really good.
Subscribe on YouTube
Athletic Brewing: how smart design sells sober-friendly beer
Matt Helbig reviews Athletic Brewing’s emails to show how smart design turns sober-friendly beer into must-click content.
How Chipotle nailed email sesign with minimalism and motion
Matthew Smith and Matt Helbig explore Chipotle’s email design, showing how GIFs and simplicity bring flavor to clean, branded layouts.
Are your emails accessible? Imbodhi email review with Kasey Luck
Matt Helbig and Kasey Luck unpack ecommerce email strategy, showing how design, testing, and SMS flow thinking create smart, high-converting messages.
Figma, UX, and Inbox Army’s email design system workflow
Matt Helbig and George Pettigrew unpack email design systems, showing how Figma, structure, and UXD thinking create accessible, smart brand emails.
Designing trust: how Elysium turns newsletters into learning experiences
Matthew Smith and Matt Helbig explore Elysium’s email design, showing how structure and storytelling create a clean, intelligent brand experience.
Feedback Friday live at Single Slice SF: Wuffes email review
Wuffes email review live: Logan Sandrock Baird and Naomi West unpack four lifecycle emails, sharing design wins and optimization tips.