CarStickers: Reducing design time by 40%

Boosting ActiveCampaign newsletters with functional design tools

How CarStickers maximizes their email design and collaboration using RGE Studio, resulting in improved customer engagement and design efficiency.

The Challenge

Intro

CarStickers has been making custom stickers and decals for over 20 years. Its simple design tools let customers turn their own logos or artwork into vinyl stickers, or choose from CarStickers’ library of ready-to-go designs created by partner artists. As a leading manufacturer, CarStickers offers top-quality stickers and decals at the lowest prices in its industry.

"Being able to design in RGE Studio and export to ActiveCampaign has turned out to be the perfect partnership for our needs."
- Joel Steele , Chief Experience Officer at CarStickers

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Challenge

As one of the most popular sticker and decal sites on the Internet, CarStickers relies on email marketing to sell its custom-made stickers, transfer stickers, and more. That meant the company needed an email design system that worked for its large customer base.

CarStickers committed to finding a strategy that would allow them to seamlessly create on-brand, responsive newsletters. Joel Steele, who serves as Chief Experience Officer at CarStickers, craved a design system that felt more natural and functional than ones the company had used in the past.

With only a few others on Joel’s team, their goal for a faster, more responsive email marketing process was crucial to their growth. The CarStickers team sensed their current time-consuming email template creation workflow needed a revamp. Consistently creating new, cohesive email templates that would captivate their customers proved challenging without easy-to-use tools and automation.

Solution

CarStickers needed an email design tool that kept its branding consistent while quickly creating fresh email templates to keep its audience interested. It also had to work with its automation tool, ActiveCampaign.
Exporting their HTML to ActiveCampaign had to result in perfectly rendered emails. Joel and his team chose RGE Studio over other email builders. RGE Studio’s drag-and-drop functionality, paired with ActiveCampaign’s automation capabilities, proved to be the perfect system combination.

Experience

Choosing RGE Studio and ActiveCampaign as its email stack leveled up CarStickers’ email design process. The pairing simplifies every step of an email campaign. From design to automation, everything is fast and effective. RGE Studio’s Mobile Design Mode lets the team switch between mobile and desktop views while editing, which was just what CarStickers needed to create fast, responsive emails.
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“We love RGE Studio’s user experience. RGE Studio is very intuitive for the way we design.”
- Joel Steele , Chief Experience Officer at CarStickers

Already sending with ActiveCampaign or another ESP? See how RGE Studio connects to your stack.

Results

Branding control

Generating unique email templates was simplified with RGE Studio's extensive collection of row layouts and pre-made templates. The team established their brand identity in RGE Studio by saving elements like headers, footers, colors, etc. This allowed for more time to create visual variety in each email.

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Streamlined workflow

RGE Studio design freedom paired with ActiveCampaign automation is an effective pairing. Easily create and test email or landing page templates in desktop or mobile view, and export directly to ActiveCampaign. The partnership created a timesaving, efficient email marketing workflow and eliminated any rendering concerns.

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Seamless integration

The ActiveCampaign integration readily connects to RGE Studio. Quickly design an email template and initiate a smooth exporting experience. The email saves as a new template, and will appear in the ActiveCampaign account within seconds.

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